![](https://thesmartcitizen.org/wp-content/uploads/2014/02/logo_sticky1.jpg)
Conversations on Place Branding and Identity – 3 They are separated by more than 11,000 miles of the South Pacific Ocean but emerge as cross-hemispherical twins in their commitment and actions to put Planet before Profit. New Zealand and Costa Rica are universally recognised as pieces of natural paradise sustained by an eco-literate population. But […]